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Thursday, October 4, 2012

The Body Shop & Dia Mirza unveil Rainforest Coconut Hair Oil

 
The Body Shop, an iconic retailer of cosmetics and toiletries today unveiled ‘Rainforest Coconut Hair Oil’ endorsed by brand ambassador and actress, Dia Mirza, in Mumbai.  

The stunning actress came to launch The Body Shop Rainforest Coconut Hair oil exclusively made for the Indian market. Packed with natural conditioning blend of coconut oil and Pracaxi oil, this hair oil intensively nourishes and transforms your mane into soft, strong, and shinny locks with a healthy scalp.
Dia also inaugurated the new store format of The Body Shop called ‘Pulse’. The experiential store will highlight the radical products in a revamped form with attractive and stylish packaging.  This is the first Pulse store in Mumbai.



Talking to the media on the occasion of the launch, The Body Shop Brand Ambassador, Dia Mirza said, “It’s been more than a year of a fabulous alliance with The Body Shop. It’s always wonderful and inspiring to associate with the brand to introduce unique products. I’m extremely excited about the launch of new Rainforest Coconut Hair Oil since this product is made keeping in mind the Indian audience and is a perfect solution to all hair problems. Also the new Pulse store format is an exciting and exceptional concept which surely will be appreciated by the customers.”

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1 comment:

  1. Dia Mirza is indeed so beautiful and I love her hair! Like her, I'm also using coconut oil as my hair conditioner though I'm using a different brand. It is really an effective hair conditioner. It also prevents my hair from having split-ends.

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